Logo Design is an often missed opportunity in business, all
too often heads of companies will put together a series of shapes
and text elements in an effort to show representation of their
company, without considering the deeper meaning of the shapes and
test elements they put together. As long as it 'looks nice' to the
creator anything above and beyond this is rarely factored in.
Your company's logo design should reflect the company its
intended for, saying in an instant what you do, what you stand for
and why you do it amongst many other factors.
The team at MODE magazines have a wealth of experience in
looking after established businesses with established logo identity
as well as generating identities and logos for new and current
There is far more to the story than just good graphic design
skills, logo design is involved, it takes relevent questioning to
find out what a company is really about and what it is trying to
achieve as well as building in psycology around the logo design to
ensure it has the required effect on the required markets.